Hi, I’m Sonya!
I consider myself a jack-of-all-trades, with a diverse career path that spans from wildlife science, to farm-to-table and nature education, to journalism, editing, and copywriting — and content design. I write content for people.
case studies
-
cvent
Registration Overview Home Page
Content design for a planner overview page redesign for a leading product that brings in over $100 million annually.
My role - Content design, information architecture
Scope - 1.5 years
Stakeholders - UX Design, Research, Product Management, Legal, Localization
-
cvent
Speaker Submission Workflow
Content design for a speaker management workflow designed to allow conference speakers to enter their proposals for speaking sessions.
My role - Content design
Scope - 1 year
Stakeholders - UX Design, Research, Product Management, Legal, Localization
-
cvent
Planner Navigator Search
Content design for Planner Navigator, a top-selling product that connects planners with vendors and vice-versa.
My role - Content design
Scope - 2 years
Stakeholders - UX Design, Research, Product Management, Legal, Localization
Reviews
-
Sonya is a thoughtful and curious content designer. Her focus is always on customer needs, and she balances that well with an understanding of business objectives. She consistently brought great options and ideas to the product delivery process to create a better experience for our customers, and she was always willing to do the work and research required to understand customer needs and workflows.
Director, Product Management at Cvent
-
I worked with Sonya for just under 3 years. Sonya is a content designer in the truest sense of the name. She's curious and always seeks information to understand what she's designing for, and who she's designing for. There's a purpose to her approach that I appreciate and find valuable. Sonya also likes to discuss things, which is great for unearthing situations or questions that haven't been considered. The quality of Sonya's work is also great. Sonya is a great design partner to have.
Lead Content Designer at Cvent
-
Sonya is one of the most perceptive, empathetic, and intelligent people I have ever had the pleasure of working with. As content designers at Cvent, Sonya and I often worked together solving complex design problems for a large b2b company, which involved negotiating squadrons of stakeholders, conflicting requirements, and complicated technical limitations. Sonya is incredible at navigating these problems, at reaching stakeholder alignment, at resolving business conflicts, and at navigating the complexities and frustrations of an enterprise environment. I cannot recommend Sonya highly enough for her next role, and she will be an asset to whatever team is smart enough to hire her.
Senior Content Designer at Cvent